Who we are?
PASMO is a Central American non-profit organization, comprised of professionals who are passionate about contributing to the health of vulnerable populations in the region in a sustainable manner.
With a focus on innovation, social marketing, and the development and use of evidence, PASMO’s health programs are oriented towards measuring and achieving measurable health impact.
PASMO (Pan American Social Marketing Organization) has offices and health programs in five Central American countries and is an independent network member of Population Services International (PSI).
Where do we work??
Our Mission
Promovemos comportamientos saludables en las personas centroamericanas utilizando técnicas empresariales y de mercadeo social que incrementan su acceso y uso de información, productos y servicios necesarios para su desarrollo humano.
Our Vision
Que todas las personas en Centroamérica gocen de bienestar integral para mejorar su desarrollo humano y vivan en un entorno saludable.
Our Values
Measurement
Our decisions are based on evidence, research, monitoring, and evaluation.
Integrity
We operate under an Ethics Code based on honesty, transparency, and integrity.
Professionalism
We work with passion and seek excellence as well as the best possible service for the people we serve.
Trust
We trust our staff and their capacity to make good decisions.
Commitment
We do our best to build long-lasting programs that have a health impact in the region.
Teamwork
We create collaborative and learning spaces where ideas are heard and valued.
En marzo 2025, Asociación PASMO inició un proceso de actualización de su Plan Estratégico para el período 2026 a 2030 con énfasis en diversificar sus fuentes de financiamiento para lograr su fortalecimiento y avanzar en sus objetivos de sostenibilidad, trazando un futuro en donde las personas a quienes servimos pueden potencializar su bienestar y desarrollo.